It wont be wrong to say that the Internet has become all pervasive. With the World Wide Web permeating each and every aspect of our lives, putting a Website out there for small and big businesses alike has become a necessity. This way, one is able to reach out to a bigger and better audience and hence improve one’s productivity and profits. The virtual world is visited by millions of users everyday and it doesn’t take long before an online user switches from one Website to another. You would obviously want to ensure that your visitors not only stay longer, but also turn into customers, right? This is exactly where the role of Website development professionals comes in. Starting from designing a Website to marketing it, aspects like messaging, how to build trust, and what the user pathways will be through a Website, etc., Website development comprises various facets on every level of Website building. Website development process encompasses a series of steps which if not followed may not lead to a proper outcome. Review of the current situation as to how a company/business’ Website is performing makes for the beginning. A Website tracking software setup on a Website is used to meet this end. Next in the line includes business analysis and understanding of sales processes of a business online. Then comes in the job of information architect and planning of user interface so that a Website becomes ‘easy-to-use.’ Now, at this juncture, depending on the message you wish to convey through the design of your Website, a creative strategy is put in place. Other following and important aspects of Website development process include front-end coding, back-end CMS development, quality assurance, and future improvements and online marketing.